SEATTLE – Aug– (NASDAQ: AMZN) – For over two years, Amazon has been offering a wide selection of free Kindle reading apps that enable customers to “Buy Once, Read Everywhere.” Customers can already read Kindle books on the largest number of the most popular devices and platforms, including Kindles, iPads, iPhones, iPod touches, PCs, Macs, Android phones and tablets, and BlackBerrys. Instant Books – no waiting for a download, start reading the book immediately, offline or online Read over 950,000 Kindle books in your web browser – no download or installation requiredīased on HTML5, Kindle Cloud Reader optimizes for the platform you’re using and automatically stores your latest book locally for offline reading In fact, what better way to spur Web innovation than to force people out of the store? Good job Apple! Notably, this is a great solution for Amazon to work around Apple’s in-app-purchase requirements for applications that offer purchases. Better yet, the service works on iPad’s Mobile Safari. A feature that owners of WiFi-only iPads will enjoy is page caching for offline reading. The service allows users of both Macs and PCs running either Safari or Google Chrome to read their Kindle books online. Screenshot of web app courtesy of reported by TechCrunch, Amazon has released a new Kindle Cloud Reader service.
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